Presentation Promotion Price 3 Keys To Home Selling

Presentation Promotion Price 3 Keys To Home Selling

Not all listings are created equal. Some will sell faster than others, but there are tips to sell the listing faster, not just by lowering the price. Here are 3 keys to helping your listing sell: Presentation, Promotion, and Price.Presentation.  Here at The Nielsen Team, we’ve really seen it all when going to photograph a home, and it’s not surprising that we go into homes that are just filthy. It is important to present the home in a clean fashion, free of clutter both inside and out. Put yourself in a buyer’s shoes. Look at the home and ask yourself if you would want to peek inside. It can be simple things such as keeping the grass mowed or touching up some of the trim that really brightens up the front of the home. For the interior, the floors need to be clean, as well as the walls and moldings. Lighting is key, so any burnt out bulbs should be replaced. If the home was previously owned by a smoker, necessary steps should be taken to remove the smoke smell.PromotionProperly marketing your listing can be difficult. Just putting the listing on the MLS may not be all it needs. It today’s world, the internet, mobile phones, and computers are a huge part of peoples’ lives. Leveraging this is key. Videos of the home, single property websites, and external links of the listing are simple steps to gaining the most exposure for the home.PriceIt is a very common mistake to overprice a listing. This is the usual suspect when a home isn’t selling, especially if steps were taken to properly market and present the home. Pricing of the home should be at or below its current market value to gain the most interest from buyers in the shortest possible time.


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Phone: 602-770-8393
Dated: December 8th 2014
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